Most everyone knows this famous phrase summons a jovial red pitcher known as the Kool-Aid Man, who first burst onto the scene in 1975. Less well known is the fact that this sweet soft drink was created in 1927 and didn’t always seem destined for success. Kool-Aid: Discover the Dreamexplores the journey of a young inventor, Edwin Perkins, from his early years in his father’s general store to the creation of Kool-Aid drink mix—a brand that to this day still holds a sizeable share of the soft drink market. Learn the story of the real Kool-Aid Man, Edwin Perkins, and how the drink he invented is still thriving today.
We are thrilled to help bring this story to life. Kool-Aid: Discover the Dream is beginning its final production now and will be released in July.